Alok Sharma, Member of Parliament for Reading West, was invited to visit local business Code Wizards Ltd to learn about the work they carry out in delivering software and strategy to the UK Game and Gaming sector.
Alok was met by Stuart Muckley, Managing Director of Code Wizards, and was introduced to the team who discussed their various roles within the business.
Members of the team demonstrated their work in coding, design and software architecture. Alok was shown how the team can instantly change the structure of a website for their clients as well as the design process which can often require many drafts until the final desired product is achieved.
Stuart discussed Code Wizards work with Esports. Electronic sports, more widely known as esports, is a form of competition using video games and was described to Alok as a rapidly growing sector within the UK videogames and creative industries. Code Wizards are aiming to highlight the potential of esports on a wider scale, as esports-bases events continue to sell out large venues amongst the gaming community.
The team also especially designed a personalised version of augmented reality whereby Alok was able to see his face in 3D by pointing an iPhone camera at a photo of himself!
Alok Sharma said: “The visit to Code Wizards was amazing and incredibly informative. The Thames Valley has also been a hub for IT companies and Code Wizards are at the cutting edge of their industry. I really wish them all the best for the future as they grow and achieve further success and it is so satisfying to have brilliant companies like Code Wizards creating employment in my constituency.”
Stuart Muckley said: “Code Wizards were delighted to have Alok come and visit our growing Reading office. Alok’s visit allowed us to share the importance of the software, games and esports business to both this region and the UK as a whole. Without doubt his science background gives him a better understanding of this sector.”
Stuart continued: “Having MPs and Ministers that understand the IT industry is imperative to the future prosperity of the UK so we can’t thank Alok enough for taking time to visit and listen to our ideas and needs. We hope to welcome Alok back to the office in the near future to discuss how we further improve the economy and structure of government for growth. You can find out more about our company here: www.codewizards.co.uk.”